> KLINKERBRICK PACKAGING REDESIGN
KLINKERBRICK OLD VINE ZINFANDEL : This was the second label that I worked upon at, 6west that has been recently produced, and is now on shelves. Essentially a brand re-design of an existing label ( which didn’t do the contents any justice, a highly rated old vine zinfandel ), we executed a painstaking full screenprint wrap of bricks ( with tonally contrasting highlighted klinker bricks ) that framed and emphasized the brand.
The result is a visually stunning label that undeniably redefines the package and brand, and also foreshadows the complex nature and characteristics of the wine. The package has been received with great feedback, and has also recently won a Silver at the 2008 Davey packaging awards.
Posted by kiro mann at 10:53 PM