BAGVERTISING ( VIRAL SHOPPING BAGS )

Clever & creative advertising on an almost untapped medium that enhances brand visibility and its ability to be remembered and recalled by consumer.

YKM : BAG

YKM : The string of this paper bag is cleverly used as part of the visual movement of the piece; absolutely genius, my personal favorite.

BLUSH LINGERIE : ADVERTISING BAG

BLUSH LINGERIE : The optical illusion of this over the shoulder bag works at a very fundamental level, but also enhances the function of the product which is why it works so well …very memorable.

SHUMENSKO BEER : BEER CRATE

SHUMENSKO BEER : The visual of carrying a crate of beer in one hand works well at a multiple levels; Nostalgic, entertaining and very effective.

CLOTHES IN CLOSETS : KNUCKLE BAG

CLOTHES IN CLOSETS : Great visual execution, why a knuckle duster you ask ? to protect the valuable contents inside the bag.

STOP'N GROW: NAILBITER

STOP'N GROW : Novel idea promoting the nail enhancing product.

ASPE CRIME STORIES : SHOPPING BAG

ASPE CRIME STORIES : This brilliant bag was given when you bought a book by Belgium's most famous crime-writer. Copy reads "Drop your bag!"

MAGIC-I-BAG

MAGIC-I-BAG : The illusion of a levitating bag ( transparent fishing lines replaced the handles ) is a great promotional piece for the magic boutique, that grabbed attention and turn heads.

TOM OF FINLAND : SHOPPING BAG

TOM OF FINLAND : a Finnish artist notable for his stylized homoerotic and fetish art and his influence on late twentieth century gay culture.