SAMURAI VODKA : Breath taking packaging ( and custom molded bottle ) for the new cutting edge ( get it ? ) vodka brand. Easily one of the most dynamic and thoughtful packages I’ve seen in a recent times.
BIOENERGYNUTRITION.COM : Copy reads “Now that you’ve grown up, it’s time to get BIG.” Very minimal, clean, effective ad campaign, and the first I’ve seen for any supplement company in this manner; sure to set a trend in an industry that has a cliché over the top approach to marketing. Great work.
HONDA COMPACT NAVIGATION SYSTEM : Charming print ad campaigns for Honda’s new navigation system for there compact series, copy reads “One simple miss can make one big mess.”
" To design is much more than simply to assemble, to order, or even to edit; it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. "